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Why Attend?

Why Must You Attend KioskCom Self Service Expo:

Mainstream customer acceptance and usage of self-service technology and interactive digital media, including kiosks, digital signage, self-checkout and other self-service technologies continues to show explosive growth. However, as adoption continues to rise, so do customer expectations for the services and value self-service technology and interactive digital media, provides. Implementing a single application point-of-service device is no longer enough to engage your current user market. Savvy customers demand a greater range of offerings from self-service technology and interactive digital media, enabling them to add a new level of convenience to product ordering and purchasing.

Customers see the benefits of self-service technology and interactive digital media usage immediately through faster service, greater order accuracy and greater customer control. Customer usage patterns indicate that when using self-service technology and interactive digital media, customers are more inclined to act on up-selling opportunities than when dealing with cashiers or employees.

 Consider these statistics:

• Retailers show a six to eight percent increase to incremental sales when they added kiosks to their stores.
• Kiosks in North American retail locations will rise 20 percent in 2005, and 69 percent by 2007
• The average processing cost of a ticket transaction is $3.68 by an employee – versus $0.16 through a kiosk.
• Amtrak reports revenues of $330M per month generated through the self-service devices.

Additionally, increasing pressure from executive management to generate business value and profits from self-service technology and interactive digital media means that it is now critical to build revenue-generating transactional services into self-service technology and interactive digital applications.

Specifically, you will learn how your self-service technology and interactive digital media deployment can:

• Increase your profitability
• Create long-term revenue generating opportunities
• Increase customer loyalty and purchasing

 KioskCom Self Service Expos are the only venue where you will:

• Hear directly from colleagues who have successfully strategized, launched and improved their real-world self-service technology and interactive digital media deployments (including kiosks, digital signage, self-checkout and other self-service technologies).
• Learn directly from the deploying organizations, not just the technology suppliers; Gain a clear understanding of the processes and pitfalls for a successful self-service technology and interactive digital media program
• Learn about how the newest technologies are being integrated into self-service technology and interactive digital media for increased profitability
• Discuss the newest applications and how they can – and will – benefit your organization